BourbonBlog.com continues to report on stories during St. Patrick’s Day 2023 and Irish whiskey all year long.
We’ve received word that sales for Irish Whiskey are skyrocketing as Americans eagerly prepare for St. Patrick’s Day celebrations.
The Distilled Spirits Council of the United States (DISCUS) and the Irish Whiskey Association (IWA) tell BourbonBlog.com that the U.S. market’s demand for super-premium Irish whiskey has reached new heights.
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In 2022, the U.S. purchased over 6.1 million 9-liter cases of Irish whiskey, generating $1.4 billion in revenue and significantly boosting the nation’s spirits industry.
As the fourth fastest-growing spirit in the U.S., Irish whiskey’s unique flavor profile, versatility, and rich heritage contribute to its rising popularity.
In fact, in 2022, DISCUS tells us it was the first time that U.S. spirits supplier revenues surpassed beer (for all spirits combined), and Irish whiskey played a key role in this achievement with its emergence as the fourth fastest-growing spirit in both revenue and volume in the U.S.
Industry leaders anticipate continued growth in the premium-and-above segments, as consumers increasingly seek out high-quality, authentic experiences.
This St. Patrick’s Day, both DISCUS and IWA encourage responsible enjoyment of Irish whiskey at local bars and restaurants.
Images Courtesy: The Dead Rabbit – NYC, Dick Macks – Dingle, The Temple Bar – Dublin