Eagle Rare 12 Unveiled by Buffalo Trace: A Permanent 12-Year Bourbon Release at $49.99

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Eagle Rare 12 year old bourbon
Buffalo Trace Distillery tells BourbonBlog.com it releasing Eagle Rare 12, a new age-stated bourbon joining its permanent portfolio.

Aged at least 12 years and bottled at 95 proof (47.5% ABV), this release uses the distillery’s Mashbill #1. The bourbon arrives as the distillery completes its $1.2 billion, 10-year expansion.

Suggested retail price: $49.99 per 750ml (subject to local taxes and fees). It begins rolling out to select retailers, bars, and restaurants across the U.S. in June 2025, with international markets to follow in Fall 2025.

We have not reviewed, but we think $49.99 seems a reasonable price point for a 12-year bourbon—especially from Buffalo Trace. Does it surprise you? What are your thoughts? Tell us in the comments linked here.

About Eagle Rare 12

Eagle Rare 12 extends the legacy of the award-winning Eagle Rare 10 with additional aging and complexity. Each barrel is aged a minimum of 12 years and hand-selected by Buffalo Trace’s expert team. The flavor opens with a sweet oak and almond aroma, followed by notes of vanilla, toasted oak, and a warm finish of toffee.

At BourbonBlog.com Headquarters, our experts love walking guests through tasting notes like these during our curated bourbon events.

Eagle Rare is often one of the most anticipated pours. If you’d like to explore our virtual and in‑person tastings for your group visit this link, or email [email protected].

“This whiskey represents more than just time in the barrel—it’s the result of years of dedication, innovation, and an unwavering commitment from our entire team,” says Master Distiller Harlen Wheatley.

“With Eagle Rare, we are always striving but never satisfied, constantly experimenting to enable better-tasting age stated bourbons,” adds Andrew Duncan, Global Brand Director.

How Rare and When It Drops

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While not labeled as a limited release, Eagle Rare 12 is described as a “permanent new addition” to the Eagle Rare lineup, which includes:

  • Eagle Rare 10
  • Double Eagle Very Rare
  • Eagle Rare 17 (Buffalo Trace Antique Collection)
  • Eagle Rare 25

At BourbonBlog.com, we anticipate high demand given the age statement, the price point, and Buffalo Trace’s reputation for allocated bourbons.

New Eagle Rare 12 Bourbon Buffalo Trace
 

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62 Responses to “Eagle Rare 12 Unveiled by Buffalo Trace: A Permanent 12-Year Bourbon Release at $49.99”

  1. Mike Alexander

    Now that Canada has taken all bourbons off their shelves; will Eagle Rare be more available now in the US?

  3. Randy Rogers

    I love bourbon and am always looking for new ones I also helped start a Bourbon Brothers group, I then moved and will be starting a new group soon

  4. Rusty McDonald

    It will never hit the shelf for $50. I hope I’m wrong. P

  6. Brian M Herbers

    I think it’s a great price point. Much like regular Eagle Rare I’ll never find a bottle to buy here in Wisconsin. As with all things Buffalo Trace it’s unobtainable but possibly will be able to taste at an over priced ounce or ounce and 1/2. Glad they are doing it regardless.

  7. Matt

    49.99 is great! I’ll never see it at that price in my lifetime.

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