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BourbonBlog.com‘s Tom Fischer interviews Rob Samuels COO and his father Bill Samuels, Jr. Chairman Emeritus in the podcast above about why they reversed their decision on Maker’s Mark ABV / proof as they bring back Maker’s Mark Bourbon at the original 90 proof effective tomorrow.
BourbonBlog.com asks them to reply to many of the negative comments we’ve been seeing on social media this week.
Bill and Rob tell us they listened to the overwhelming and consistent disapproval of their customers and quickly made this decision over the course of only one week.
They tell us they are glad to have such loyal customers who responded with passion to the original news.
How do YOU feel about Maker’s Mark changing their minds to return to 90 proof? Tell us on this link under comments!